Hi, I’m Kristabel, a food-loving, style-obsessed Londoner. I’ve loved everything Internet since the year 2000 (hello Geocities) and started I Want You To Know during my degree in 2008. Fast-forward nine years and it’s evolved into a hub of eclectic fashion, travel and lifestyle content.
Authenticity has always been at the heart of everything I write, whether I’m chatting about being black and British, visiting New Orleans or what it’s really like being a blogger at London Fashion Week. I Want You To Know is geared towards those trying to make the most out of life, but accepts that there may be hiccups along the way (and that’s perfectly fine).
It’s okay to be different, overwhelmed and still sorting your life out. This little space on the Internet has turned into the backdrop for my defining twenty-something years (I don’t know what I’d do without it) and I want to share a few things I’ve picked up along the way.
My background is in knitwear design. I’ve interned in New York, shown at Graduate Fashion Week and gained experience in a High Street design position. After finally satisfying the backpacking itch at age 25, I decided to establish a portfolio career in blogging, public speaking and social media consultancy.
I’ve since been featured in Stylist Magazine, Grazia France and the Evening Standard (making their Power 1000 list in 2013) and written for Buzzfeed, The Debrief and Metro Online. I’ve spoken at Blogtacular, Pinterest, BBC and consulted for Pantene. Major IWYTK brand collaborations for 2017 included Birchbox, Campo Viejo and Homesense.